About Joe Rodeo

Joe Rodeo, the founder and designer of the Joe Rodeo brand, is an entrepreneur unlike others. He started out with a small business and turned it into one of the most successful companies in the world. His determination in creating a collection fashionable and elegant of watches, demonstrates his dedication to uniqueness and style, and has made him a distinct leader in the watch industry.   

Joe is a humble man that enjoys helping clients purchase only the best. Day by day, the demand for his merchandise becomes higher as its superior quality becomes famous among the diamond and gold jewelry connoisseurs.


Joe Rodeo, Inc.

Located in the heart of New York City, Joe Rodeo, Inc. was created in the summer of 1980, and has championed its way to becoming one of the biggest jewelry companies in the USA. Constantly demonstrating impeccable quality and offering unique designs and styles, Joe Rodeo has also become an international leader in Europe, Asia, and the Americas.

Unique design styles, ranging from classic, sophisticated,  to hip-hop and modern, they are hand-crafted and exceptional. All watches feature the renowned Swiss movement. Quality is such a guarantee that watches come with a one year warranty.

It is no surprise that countless pieces have been custom-designed for Hip-Hop artists such as Akon, Sean Paul, Ludicrous, Fabulous, Master P, and so on. Within such little time, Joe Rodeo has won confidence among the urban culture and celebrity world.

Joe Rodeo provides wholesale gold jewelry to merchants from all over the world. Our customers recognize our commitment and regularly return for  equitable and affordable prices available to them. Over time, our wholesale customers are so consistent, they become like family.